Maiyet was founded by Paul van Zyl in 2011, based in New York and operating as a luxury own label ethical fashion brand. The label was highly coveted as a pioneer for fusing ethics with luxury with a focus on artisan collaboration. In 2016 the label transitioned into a collective, inviting other brands into our space who shared the same mission and approach. When Paul made the move to London in 2016; the collective also settled on British ground to establish ourselves within the UK and European market operating now solely as a collective. Paul has a diverse background with rich experiences, so we want to share a little more about him and lift the guise on what else he’s working on, aside from being captain of the ship here at the collective:

Having grown-up in South Africa during the apartheid era, passionate about human rights Paul served as the Executive Secretary of South Africa’s post-apartheid Truth and Reconciliation Commission. Shortly after, he co-founded the International Centre for Transitional Justice, an international human rights organisation that works in over 40 countries that have endured massive human rights violations under repression and conflict.

Paul received the Skoll Award for Social Entrepreneurship and was chosen as a Young Global Leader by the World Economic Forum and thus served on its Global Agenda Council on Fragile States. He received an Honorary Doctorate in Law from the University of Santa Clara.   Paul co-founded The Conduit in 2016, where he is Chief Creative Officer; involved in all aspects of the business development. The Conduit serves as a home for those committed to improving the world by harnessing the power of creativity and entrepreneurship. Located in a 40,000 sq. ft. building in the heart of London, The Conduit connects thinkers, leaders and innovators in various fields to force impact for the greater good. The Conduit opened in Summer 2018.  

Paul was announced one of London Tech Week’s 30 Change Makers in 2018, as well as recognised as one of the Evening Standards 1000 most influential people in London 2019. He sits on the Swarovski Foundation Board, as well as the British Doc Society Board and remains hugely passionate as well as proud of The Maiyet Collective’s natural progression, and position within the luxury fashion market.

Listen to Paul talking about the collective and exploring our last pop-up store in Bicester Village with Vogue editor Sarah Harris in the below video.